We're continuing Season 2 of the show with a follow up to the last episode about playing to your strengths. Once you understand your strengths as a host, it's essential that you format your show and episodes in a way that makes them binge-able to your audience. This means choosing a show format that … [Read more...] about EP 32 Choosing Your Ideal Show Format
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EP 31 Playing to Your Strengths
We're starting Season 2 of the show with a super important strategy episode. This is the first conversation we have with clients when we discuss the format and purpose for their show. It's about playing to the unique talents of the host to make sure that a podcast delivers the best outcome for the … [Read more...] about EP 31 Playing to Your Strengths
EP 30 3 Questions to Get Clear on How a Podcast Fits Into Your Business
We're ending Season 1 of the show with a strategic episode to support you in the big question that any business owner who has been listening is asking themselves: how does a podcast fit into my business? This is an excellent question and we're answering it with a few more questions. It is well worth … [Read more...] about EP 30 3 Questions to Get Clear on How a Podcast Fits Into Your Business
EP 29 How to Plan an Awesome Podcast Launch
We're doing a follow up to our two other episodes about the steps leading up to a podcast launch and the steps to take just after launching. This time we're focusing on what we call "launch strategy," which means thinking of the launch of your show in terms of a strategic plan. This includes … [Read more...] about EP 29 How to Plan an Awesome Podcast Launch
EP 28 How to Measure Your Podcast Results
Tiff got a question while teaching a masterclass recently that we thought would be helpful to answer on the podcast. The question was around how to measure your podcast results to know how successful your show is. This is a great question in some ways and a dangerous one in other ways. So, we're … [Read more...] about EP 28 How to Measure Your Podcast Results
EP 20 5 Steps After You Launch Your Podcast
In a follow up to Episode 5 (5 Steps to Launching Your Podcast), we are covering the 5 steps we recommend taking after you launch your podcast. This isn't an exhaustive list, but we summarized what we know is most important to set your show up for growth and success for the long haul. If you want … [Read more...] about EP 20 5 Steps After You Launch Your Podcast
EP 19 Understand the Value of Your Voice
You've probably heard by now of the hot new social media app Clubhouse, which is an audio-only chat-based app where you can pop into rooms and hear top influencers, and regular folks, having interesting conversations. This is just the most recent audio-focused app in a long line of technology (hello … [Read more...] about EP 19 Understand the Value of Your Voice
EP 18 5 Tips to Be a Rockstar Host
Since so many podcasts are interview-style shows with a host and guest, we get a lot of questions about how to be a great host. We've had the privilege of being in the room when lots of pro hosts and stellar guests have been interviewing, so we've learned some great tips. Some of these may seem … [Read more...] about EP 18 5 Tips to Be a Rockstar Host