In this video, Christine goes over several scenarios when podcasting is totally worth it for both brands and show hosts. It isn't always about money or audience size; sometimes podcasting's biggest value is from relationships, creativity, and audience fandom. Subscribe to our YouTube … [Read more...] about IS podcasting worth the effort?
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EP 29 How to Plan an Awesome Podcast Launch
We're doing a follow up to our two other episodes about the steps leading up to a podcast launch and the steps to take just after launching. This time we're focusing on what we call "launch strategy," which means thinking of the launch of your show in terms of a strategic plan. This includes … [Read more...] about EP 29 How to Plan an Awesome Podcast Launch
EP 20 5 Steps After You Launch Your Podcast
In a follow up to Episode 5 (5 Steps to Launching Your Podcast), we are covering the 5 steps we recommend taking after you launch your podcast. This isn't an exhaustive list, but we summarized what we know is most important to set your show up for growth and success for the long haul. If you want … [Read more...] about EP 20 5 Steps After You Launch Your Podcast
EP 19 Understand the Value of Your Voice
You've probably heard by now of the hot new social media app Clubhouse, which is an audio-only chat-based app where you can pop into rooms and hear top influencers, and regular folks, having interesting conversations. This is just the most recent audio-focused app in a long line of technology (hello … [Read more...] about EP 19 Understand the Value of Your Voice
EP 18 5 Tips to Be a Rockstar Host
Since so many podcasts are interview-style shows with a host and guest, we get a lot of questions about how to be a great host. We've had the privilege of being in the room when lots of pro hosts and stellar guests have been interviewing, so we've learned some great tips. Some of these may seem … [Read more...] about EP 18 5 Tips to Be a Rockstar Host
EP 17 What Is “Good” Content?
We're answering an excellent listener question about how to make "good" content. We get it! It's a subjective answer, of course, but still an important discussion. Between the two of us, we've created A LOT of content, for a lot of platforms, and we've learned a lot through the years about what … [Read more...] about EP 17 What Is “Good” Content?