In this video, Christine talks about how far podcasting has come as a recognized media channel and the benefits of calling yourself a podcaster in 2024 versus 5 or 10 years ago. She references the help that celebrities have given by becoming podcasters themselves and why this is a good thing for … [Read more...] about Why you should call yourself a podcaster
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IS podcasting worth the effort?
In this video, Christine goes over several scenarios when podcasting is totally worth it for both brands and show hosts. It isn't always about money or audience size; sometimes podcasting's biggest value is from relationships, creativity, and audience fandom. Subscribe to our YouTube … [Read more...] about IS podcasting worth the effort?
Making Good vs. Great Podcasts
In this video, Christine shares the biggest levers to making a good podcast a great one. Tips include quality of content, investment of the show host, and how specific you are willing to get with your topic and audience. Subscribe to our YouTube channel to see all of our weekly Show Host … [Read more...] about Making Good vs. Great Podcasts
Podcast Microphone Recommendations for All Budgets
In this video, Christine shares several microphone and audio recording options for at home podcasters. We have used all kinds of podcast microphones for different shows, and we want you to know that if your current setup isn't working, there are better options! Also check out our resources page for … [Read more...] about Podcast Microphone Recommendations for All Budgets
Smart Content to Put on a Podcast Besides Regular Episodes
In this video, Christine shares alternative ways to use your podcast feed besides posting your regular format episodes. Meditations, affirmations, mini series, and more can be great uses of your podcast and build repeat interactions. Subscribe to our YouTube channel to see all of our weekly … [Read more...] about Smart Content to Put on a Podcast Besides Regular Episodes
Update – We Have Moved!
Hi friends! We have a big update and we hope you'll be as excited as we are about it. Effective May 1, 2024, we have moved our studio recording operations from our space in the Avenues of Salt Lake City to the beautiful Kiln co-working space in the Gateway district in downtown! Yes, big update … [Read more...] about Update – We Have Moved!
Bringing In the Best ROI from Your Podcast Budget
The most important point we want any client to understand before they launch a weekly podcast or consistent YouTube series is this: it only makes sense to invest a high budget if you are selling a high ticket product (based on your extensive expertise) that needs a longer sales cycle to build trust … [Read more...] about Bringing In the Best ROI from Your Podcast Budget
Social Media v. Podcast v. YouTube
Now that we are a solid decade+ into using social media, podcasts, and YouTube to market our businesses and build brand awareness, I find more and more people asking me how to choose between platforms and where they should focus their efforts. Each of these mediums has evolved a lot since their … [Read more...] about Social Media v. Podcast v. YouTube